Bitso listing – and why market maker is a must-have

We’re a leading market maker with a strong presence on top global and local crypto exchanges. As of 2021, our algorithmic engine is integrated with Bitso, seamlessly ensuring 24/7 liquidity for digital assets of our partners.

Since we first integrated our algorithmic engine with Bitso, a leading local exchange with a strong user base in the LATAM region, back in its early days, we’ve seen the benefits of its 100% organic trading. While Bitso prioritizes listing the biggest and highest-volume tokens, making it challenging for startup projects to get listed, its reputation in the LATAM region is undeniable.

We’re well-acquainted with the unique opportunities and challenges Bitso presents. If you’re considering a listing on Bitso, we can guide you through the process and help establish liquidity for your token.

With our experience and technology, we can help your project navigate the complexities of getting listed on Bitso and tap into the growing LATAM market. Contact us for insights on the Bitso listing process and advice on the best strategy for your token. – Piotr Stawinski, Co-founder and Partnerships at Empirica

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Facts about Bitso exchange

The history of Bitso began when it was founded in 2014 and established as a centralized cryptocurrency exchange. In 2019, Bitso managed to become the first DLT licensed exchange in South America.

The exchange has a truly international team as it continuously hires specialists from all over the world. At the moment, the total number of the company’s employees is around 600.

Coingecko reveals that, at the current moment (April 2024), the Bitso exchange provides access to 51 coins that can be traded in 90 pairs.

Bitso lets their users receive yield if they join their Bitso+ program.

Bitso listing

Listing on Bitso

Bitso is the largest crypto exchange in Mexico and according to the company, nearly 90% of traders are from this country. It means that listing on Bitso will open direct access to one of the most promising and quickly expanding crypto markets.

Listing on the platform is not easy, as the exchange is still catching up with the TOP 100 tokens to list. However, read further to check how we can support you on your way to getting listed at Bitso.

Bitso’s score metrics

When choosing a venue for listing, it is important to check its reputation and general rank in comparison to other exchanges. A good choice is to check how CoinGecko, CoinMarketCap, and Nomics rate the exchange.

CoinGecko uses Trust Score, a rating algorithm evaluating the legitimacy of an exchange’s trading volume. Trust Score is calculated on a range of metrics such as liquidity, the scale of operations, cybersecurity score, and more. Bitso’s Trust Score is 8. Only 10% out of more than 500 cryptocurrency platforms have Trust Score of 8 or higher.

CoinMarketCap’s Exchange Score is based on the following factors:

Web Traffic
Average Liquidity & Volume
the Confidence that the volume reported by an exchange is legitimate. Weights are assigned to the above-mentioned factors and a score from 0.0 to 10.0 is given to the Spot Exchange.

Bitso’s Exchange Score is 5.1.

Nomics’ metric is called Impact Score – and represents an exchange’s influence on the price of cryptocurrencies it trades. The score is a combination of web traffic, volume, and other factors.

Bitso’s Impact Score is 5.46.

The second Nomics metric, called Transparency Rating is A (Full Transparency). Nomics explains the purpose of these scores as rating cryptocurrency exchanges by their willingness to provide auditable history.

CryptoCompare has established the notion of Top-Tier volume whereby investors can segment the market into higher and lower-risk volumes (A is the best and E is the worst grade).

Here’s the current CyptoCompare’s classification of Bitso (score: B) in comparison with other exchanges:

Listing on Bitso Alpha

Listing on Bitso with our help

We can help you prepare for listing your token and managing liquidity on Bitso and other exchanges. The usual process looks like this:

We set up a call to understand the phase of your project. The following points will be discussed:
- Are you already listed on DEXes or CEXes?
- What is the tokenomy of your project?
- Do you have a listing strategy for your token?
We discuss the best possible liquidity strategy for your project.
If we agree to set up a partnership, we introduce you to verified managers of one or more exchanges (listing support).
After your project gets listed on an exchange, we help you build your markets on platforms.

Why do I need a market maker?

Managing a token startup is a real challenge. As a cryptocurrency project, you need to focus on building your products and services and leave liquidity to market makers.

A market maker will help you:

deepen the liquidity on your token’s books and make them more stable – which helps mitigate the price fluctuations of your coin
lower spreads between bids and asks so that the prices get fairer for investors; that reduces the cost of entering and exiting positions and encourages investors to trade your coin

In the 24/7 cryptocurrency markets, well-managed assets are supported by algorithmic market makers. They provide liquidity through their market-making services, supported by fully automated software algorithms. Empirica’s liquidity products are reputable top-notch algorithmic market-making solutions.

An example of a successful token listing that we supported on three exchanges as the only market maker

Listing is more than just negotiating fees with an exchange and successful listings require active involvement of a market maker. We know how to go through this process smoothly. Today’s listing requires a comprehensive approach, and our services include extensive support in this area.

We are partnering with a web3 gaming startup that introduced a product with solid fundamentals and a clear use case. We supported token debuts on chosen centralized exchanges by providing initial deep liquidity for substantial trades from the first seconds it went public. Our role was to support token debut on three centralized exchanges as the only market maker responsible for listings.

The price increased up to 250% within the first week after listing, and remains stable after the first month. Since the listing, volumes have begun to rise significantly, reflecting a healthy market and good trading conditions (see the Price and Volume chart).

Learn more about our offering with sample case studies from our most successful projects-> here.

SCHEDULE AN APPOINTMENT WITH US TO DISCUSS THE LISTINGS AND BUILDING THE LIQUIDITY OF YOUR MARKETS

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FAQ

WHERE IS BITSO LOCATED?

Bitso is registered in Mexico. Its headquarters are located in Mexico City, Distrito Federal.

All operations related to cryptocurrencies are being made by The Badger Technology Company Limited, a company incorporated in Gibraltar.

WHAT IS BITSO’S DAILY TRADING VOLUME?

As of September 30, 2022, the daily volume on the Bitso platform was over $32 million.

IN WHAT COUNTRIES IS BITSO AVAILABLE?

Bitso provides its services in Mexico, Colombia, Brazil, and Argentina. At the same time, its list of supported countries for international transfers includes 80 positions. On the list, we can see countries located in different regions, such as Europe, Asia, Africa, America, and Oceania.

WHAT IS A CENTRALIZED EXCHANGE (CEX)?

It is a digital asset marketplace using a similar business model to traditional asset platforms like stock exchanges.

Centralized crypto venues typically keep limit order books, which are lists of open buy and sell orders, consisting of volumes and prices. They match up buyers and sellers and announce current market prices based on the last price an asset sells for.

WHAT IS TOKEN LIQUIDITY?

This term refers to the ease with which tokens can be swapped for other cryptocurrencies (other crypto assets or government-issued fiat currencies).

WHO ARE MARKET MAKERS?

A market maker is a company or individual that regularly buys and sells financial assets at a publicly quoted price to provide liquidity to the financial or digital asset markets. Their role is to satisfy market demand. Market making is also used as a profit generation trading strategy by hedge funds.

WHAT ARE THE BEST EXCHANGES TO BE LISTED ON?

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